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Zcrave store opening in Soho, NYC with Christina Milian

Zcrave store opening in Soho, NYC with Christina Milian

ZCRAVE Retailer Store opening in New York City

ZCRAVE, the popular clothing website has announced its very first brick-and-mortar store in New York City. The Madison Avenue location is a dream for founder Hila Shtork Zigdon a self-proclaimed expert hunter of high-class designer items at affordable prices. ZCRAVE prides itself on its extensive range of unique, high quality, trendy pieces that includes clothing, bags, and accessories. Among the favorites are the Picasso-inspired  F3TISH double breasted blazer with peak lapels and matching crepe pants set that retails for $249; the colorfully patterned Hermes-silk scarf inspired Nolita mini length skirt and matching pink blouse that retails for $149; and the So Liberty  cocktail dress made of black and white feathers and floor-length tassels that retails for $283.

Seeing herself as a visual artist as opposed to a fashionista, the collections Hila has cultivated for her shop follows suit. The pieces available embody everything that couture stands for: they are a celebration of bold creativity, as well as an expression of stylised luxury. Examples of such pieces include the F3TISH double-breasted blazer, crafted in a striking Picasso-inspired print. The piece comes complete with a pair of tailored cigarette trousers, with the entire set retailing for $249. Another example of Hila’s skill for finding the crux of the designer allure is the Hermes-silk scarf inspired co-ord, Nolita, which fashions a pleated mini skirt with a candyfloss pink blouse. 

Having garnered note-worthy respect amongst some of the biggest brands out there – including a collection of uniforms she designed for Nike, Puma and Umbro – it appears ZCRAVE will elevate the designer into new realms. With stars Bella Thorne and Christina Millian supporting and starring in the company’s latest campaign, we will be virtually running to the site to bag ourselves a bargain before fashions best-kept secret is soiled.

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