HUGO BOSS Fashions Inc is teaming up with the Samuel Waxman Cancer Research Foundation (SWCRF) for a special in-store party to announce the launch of the first-ever Global Walk to Flatten the Cancer Curve. As a lead event sponsor, HUGO BOSS will be donating 15% of store sales during this event to SWCRF.
The Global Walk to Flatten the Cancer Curve officially starts on June 30th, 2021, and culminates on July 10th, 2021, with a celebration of health and wellness at the SWCRF’s 17th Annual Hamptons Happening, where HUGO BOSS will receive the Fashion Cares Award. The virtual walk will raise international awareness and funds for life-saving cancer. Participants will log their steps during the 11 days with the aim of accumulating 25,000 miles, enough to travel around the world.
Stephan Born, CEO & President Americas, HUGO BOSS Fashions Inc.; Samuel Waxman, MD, CEO & Founder, SWCRF; VIPS…. will be in attendance.
The incidence of cancer is rising around the world and advanced age is the most significant risk factor. More than 60 percent of Americans diagnosed with cancer are 65 and older.
SWCRF, in collaboration with the National Cancer Institute and National Institute on Aging, is leading the way in funding the scientists who are working towards the next breakthrough in cancer treatments.
About Samuel Waxman Cancer Research Foundation (SWCRF):
The Samuel Waxman Cancer Research Foundation is an international organization dedicated to curing and preventing cancer. The Foundation is a pioneer in cancer research and its mission is to eradicate cancer by funding cutting-edge research that identifies and corrects abnormal gene function that causes cancer and develops minimally toxic treatments for patients. Through the Foundation’s collaborative group of world-class scientists, the Institute Without Walls, investigators share information and tools to speed the pace of cancer research. Since its inception in 1976, the Samuel Waxman Cancer Research Foundation has awarded more than $100 million to support the work of more than 200 researchers across the globe. For more information about the SWCRF research, visit www.waxmancancer.org.