Nordstrom’s Online Vintage Shop With Goodfair.
It’s a significant and exciting move toward making used clothes mainstream.
Vintage clothing is going mainstream, and this is great news for the environment. Nordstrom has just announced a partnership with Goodfair, the company whose mission is to divert clothes destined for landfill, prepare them for resale, and distribute in themed bundles to customers across the United
Nordstrom is getting in on the secondhand action, adding Goodfair .
What is Goodfair?
Goodfair is a Houston-based secondhand clothing website that launched in April 2019. Goodfair specializes in selling mystery “variety packs” of thrifted clothing. For example, customers can purchase a set of three preloved tie dye T-shirts for $25, three preloved pajama pants for $12, or two preloved denim jackets for $50 — just enter your size, and you’ll receive a surprise bundle of vintage goods
This is a first for the department store chain, establishing an entirely new category of vintage clothing and expanding its Sustainable Style category, which was launched to much fanfare in
A press release notes, “Customers can expect truly vintage pieces (made before 2000), including one-of-a-kind tees, brand-name jackets, old school sweatshirts and more, dropping monthly.” These will range in price from $40-$80, hardly the discount vintage you might be accustomed to seeing.