Beyoncé Ivy Park video featuring Gucci Mane, Hailey Bieber and Kaash Paige.
Beyonce is kicking off 2021 — by elevating our wardrobes — with a new Ivy Park Collection!
The singer’s collaboration with Adidas released new campaign photos and a teaser video featuring Gucci Mane, model Hailey Beiber and singer Kaash Paige.
And by the looks of it, the clothing drop, cleverly titled “Icy Park,” is made for hitting the slopes.
Effortlessly functional, relentlessly stylish, and always inclusive, the collection features a number of bold apparel pieces matched with a selection of complimentary accessories. Elevating versatility with essential winter wear, the “ICY PARK” apparel offering infuses alpine silhouettes with faux shearling and performance towel terry materials, adding texture for the quintessential cozy vibe. Meanwhile, bringing the collection’s evocative theme to life, select apparel and accessories boast a brand new IVY PARK monogram, while others sport a playful ski tag print.
The “ICY PARK” collection also sees Beyoncé expand her repertoire of footwear silhouettes with five new styles including updates to the IVY PARK Ultra Boost, Forum Lo, Forum Mid, and Super Sleek sneakers . The collection also introduces the IVY PARK Super Sleek Boot, boasting comfort and an enviable, cool design. Infused with rich textures and reflective details, the footwear offering reimagines mountain-ready style through the lens of Beyoncé’s distinct aesthetic perspective.
The third adidas x IVY PARK collection launches on February 19th on www.adidas.com/ivypark and will be available in store and at select retailers globally from February 20th. Items are available in sizes XXXS – 4X with prices ranging from $30 for accessories to $850 for outerwear.